Roanoke Times
                 Copyright (c) 1995, Landmark Communications, Inc.

DATE: FRIDAY, April 13, 1990                   TAG: 9004130609
SECTION: EXTRA                    PAGE: E9   EDITION: METRO 
SOURCE: 
DATELINE:                                 LENGTH: Short

THE PEOPLE COLUMN

The firm said in a lawsuit filed Wednesday in Los Angeles that it had to yank a Suzuki ad campaign featuring Lowe because of all the bad publicity associated with Lowe's infamous sex tape.

Now Hakuhodo Inc. wants to collect damages.

"We found ourselves with an image different from that which we felt we had purchased," said Hakuhodo's attorney, John O'Connor.

The company did not specify damages, but claims it lost more than $1.6 million in revenues because of its lack of advertising for Suzuki's Cultus, a car model not sold in the United States.

Hakuhodo also said it had paid $450,000 to Lowe starting in August 1988 and another $130,000 to talent agents.

\ Kurt Masur, a leader in the democracy movement in East Germany and a conductor of the Gewandhaus Orchestra of Leipzig, has been named the New York Philharmonic's music director.

The orchestra announced Wednesday that Masur, 62, will replace Zubin Mehta, who told the Philharmonic in November 1988 that he would leave as music director after the 1990-91 season.