ROANOKE TIMES

                         Roanoke Times
                 Copyright (c) 1995, Landmark Communications, Inc.

DATE: THURSDAY, March 25, 1993                   TAG: 9303250053
SECTION: EXTRA                    PAGE: 6   EDITION: METRO 
SOURCE: Melanie Hatter
DATELINE:                                 LENGTH: Medium


CONFERENCE TO ADDRESS POVERTY

The Roanoke College Honors Program is hosting a conference on "Perspectives on American Poverty" today.

The Rev. John Steinbruck, a Washington, D.C., activist for the homeless, will present the convocation address, "Homelessness and Helplessness in America," at 11:20 a.m. in the college's Sutton Student Center Ballroom. A dialogue luncheon will follow Steinbruck's speech.

The conference will resume at 7:30 p.m. with a three-member panel discussion in Antrim Chapel. Steinbruck will again address "Homelessness and Helplessness in America." James Miller, board chairman for Washington, D.C., Citizens for a Sound Economy, will discuss "Income Distribution and the Causes of Poverty." And California Polytechnical State University sociologist Harold Kerbo will present "The World Market and its Effects on Domestic Poverty."

A question-and-answer session will follow the 20-minute speeches, as will a reception in Olin Hall Gallery. Call 375-2282.

Michaels moves David Lee Michaels, one of the announcers who helped make K92 Roanoke's top radio station in the 1980s, has landed a job at WFIR/Lite 95.

As of March 8, Michaels became promotions director for the sister stations WFIR (960 AM) and WPVR (95 FM).

"The time was right," Michaels said last week.

Right, perhaps, because he was fired from WXLK (92.3 FM) in January as part of a restructuring of the station that had slipped to fourth place in the fall 1992 Arbitron ratings.

Michaels was saddened by his release, "since I was one of the originals," he said. K92 is "kind of like an old friend. There's a lot of fondness and great memories." But the change has "opened up another great opportunity for me," he said.

Michaels was popular at K92, where he was the original nighttime announcer. He left the station in 1983 but was lured back in March 1990 as program director. He will host the Saturday morning show on Lite 95 from 6 a.m. to noon and will fill in where needed on both stations, Michaels said. He replaces Vicky McCormick.

Bratton said he and Michaels are setting to work to change Lite 95's format. The station is moving away from elevator-style music to more light contemporary, including such artists as Michael Bolton. Lite 95 was voted the number one station in the Roanoke Valley by a Roanoker Magazine reader poll. - MELANIE S. HATTER

Center's tour tickets

Center in the Square, downtown Roanoke's cultural complex housing three museums, a planetarium and two theaters, is introducing a single ticket and tour for groups of 10 or more adults.

A $6 ticket ($3 for children) will buy a guided tour of the building, a brief reception with refreshments and entry to the Art Museum of Western Virginia, the Roanoke Valley History Museum and the Science Museum of Western Virginia and Hopkins Planetarium.

The tours are scheduled by appointment at least two weeks in advance by calling the Arts Council of the Blue Ridge at 342-5790.

WDBJ wins awarded

There were 350 entries and 28 winning categories in this year's American Women in Radio and Television awards.

And Kelly Zuber at WDBJ (Channel 7) didn't think her entry would be a winner.

But Zuber's film, "The End of the Innocence: Teenage Pregnancy in Virginia," won best documentary in the 18th Annual National Commendation Awards held recently in New York.

Categories ranged from radio and television news stories and documentaries to entertainment, talk-show and public-service announcements. Honorary chairwoman was "CBS This Morning" co-anchor Paula Zahn, and Tom Brokaw of "NBC News" presented some awards.

Zuber estimated that WDBJ was one of the smallest markets represented.

The 30-minute documentary, which aired a year ago this month, was part of WDBJ's Family '92 series. "The American Women in Television looks for things that deal with issues concerning women and portray them realistically," Zuber said.

She and former WDBJ photographer Grant Plaskon spent several months researching and interviewing young men and women, pregnant teen-agers and young mothers on teen pregnancy.

What resulted was a candid look at teen views on pregnancy and sex.

Zuber was obviously delighted with the award, but what pleased her more was that the documentary was used by the Virginia Hospital Association and the state's teen-age pregnancy council to obtain funding to develop a statewide campaign similar to one in Maryland that proclaimed, "Virgin: It is not a dirty word."

The documentary opened with a disclaimer announcing that parents should watch it with their children as a means to open discussion within the family, Zuber said.

The experience taught Zuber, the mother of a 20-month-old son, "a lot about talking to kids." That teaching young people about sex should be an on-going discussion and not simply a one-time sit-down chat. - MELANIE S. HATTER



by Archana Subramaniam by CNB