
                         Roanoke Times
                 Copyright (c) 1995, Landmark Communications, Inc.

DATE: TUESDAY, July 5, 1994                   TAG: 9407270045
SECTION: BUSINESS                    PAGE: C-6   EDITION: METRO 
SOURCE: By Paul Wilner San Francisco Examiner
DATELINE: SAN FRANCISCO                                 LENGTH: Short

WHEN `TIFFANY' CBS MEETS CUBIC ZIRCONIA

Would a CBS-QVC merger mean Dan Rather hawking blenders? Is it the end of the house Bill Paley built? Well . . . the mourners might do well to remember that QVC Chairman Barry Diller is one of the best TV executives around.

It may not be as lurid as the O.J. Simpson saga, but the surprise announcement of a possible $2 billion CBS-QVC merger has all the elements of high-finance.

Memo: NOTE: PLease see microfilm for text.

by CNB