THE VIRGINIAN-PILOT
Copyright (c) 1995, Landmark Communications, Inc.
DATE: Friday, March 17, 1995 TAG: 9503150349
SECTION: CHESAPEAKE CLIPPER PAGE: 03 EDITION: FINAL
SOURCE: STAFF REPORT
LENGTH: Short : 43 lines
Teens targeted to make safety videos
Drive Smart, a traffic safety campaign that enlists the help of citizens and businesses to make people aware of the importance of wearing seat belts and not driving drunk, has come up with a contest that targets teenagers.
Any group of driving-age students is eligible to compete in Chesapeake, Norfolk, Portsmouth, Suffolk and Virginia Beach. This includes classes, private and public, clubs, or even groups teens organize themselves.
The challenge is to make one 25-second television public service announcement about the dangers of aggressive or drunken driving or safety belts. Each tape should be based on one of the topics; for instance, ``Drunk Driving Kills.''
A written script or summary of the announcement must be submitted along with the videotape. The tape should be shot and edited in 1/2-inch VHS format. Entrants are encouraged to be creative but to use good taste.
Dangerous driving to prove a point in the video will mean automatic disqualification.
Prizes will go to the school alcohol-free afterprom dance or graduation party. Three awards will be given for each city. Entries will be judged by a panel of TV personalities, business executives and educators. Prize amounts: $500, first place; $250, second; and $100, third.
By entering a video, contestants are agreeing that the video can be used and aired by WAVY-TV 10 as a public service announcement at any time.
To enter, submit an entry form, a written summary of your script and the videotape by 5 p.m. on April 1.
Gummed labels, one on the videotape and one on the tape's box, should give the name of the entrant, name of the school, sponsoring club or organization and title of entry.
Entries can be mailed to: Debra Rocke, Norfolk Public Schools, Room 1000, P.O. Box 1357, Norfolk, Va. 23501. Or, hand deliver entries to: Margaret Ware, Drive Smart Coordinator, USAA, 5800 Northampton Blvd., Norfolk, Va. 23502. by CNB