The Virginian-Pilot
                            THE VIRGINIAN-PILOT  
              Copyright (c) 1996, Landmark Communications, Inc.

DATE: Sunday, April 7, 1996                  TAG: 9604050673
SECTION: COMMENTARY               PAGE: J3   EDITION: FINAL 
SOURCE: BY ANN G. SJOERDSMA, BOOK EDITOR
                                             LENGTH: Short :   42 lines

THE FIRST INSTALLMENT OF STEPHEN KING'S SERIALIZED NOVEL READS LIKE MOST OF THE HORROR WRITER'S WORK.

Stephen King, foremost creator of the best-selling horror-novel doorstop, now in mid-life experimentation, is trying like the dickens to pull off a mainstream literary event that hasn't occurred since the reign of the inimitable ``Boz.''

The serialized novel. Chapbooks for the masses.

Pip, pip for the boy from Bangor, Maine.

But will readers soon be asking, ``Please, sir, I want some more?'' or wondering whether they are making a sacrifice ``far, far better'' than they have ever made before?

With a nod to the great Charles Dickens, King will present his new novel, The Green Mile, a Depression-era, death-row thriller, in six monthly paperback installments. Hardly a candidate for a 19th-century English poorhouse, King received a celebrity-caliber $6 million advance and will earn a cool $1 million for each installment.

Each serial will have a first printing of 2.6 million copies in a 4-by-7-inch paperback of about 90 pages; the final one is planned to run 140 pages. The first five installments will cost $2.99, the last $3.99, for a combined price of $18.94, substantially more than most original paperbacks, but about five dollars less than a new King hardcover.

Part one arrived in bookstores March 25. Scheduled publication dates for parts two through six are April 29, May 27, June 24, July 29 and Aug. 26.

A Green Mile web site has been established (http://www.greenmile.com), featuring a preview of the book, an interview with King and an e-mail function for readers to send their comments to King as the story unfolds.

Virginian-Pilot reviewer Gregory N. Krolczyk, a longtime King aficionado, will track the novel with monthly critiques and updates.

``I wants to make your flesh creep,'' penned Dickens in The Pickwick Papers. Does King? Read on . . . by CNB